Janine Rusted

Business & Life Coach

Being the Best Version of You - Let's Explore What That Looks Like

Is This You?

You're the strong one. The fixer. The one everyone leans on.

But lately, you're running on fumes.

Brain fog. Anxiety that shows up uninvited. Sleep that doesn't actually rest you. Motivation gone AWOL. A body that feels like it's renegotiating the terms of your relationship without asking you first.

You've been told it's “just stress.” “Just hormones.” “Just getting older.”

You know it's more than that.

The Good News

You're not broken. You're not losing yourself. And you are definitely not alone.

This is perimenopause and menopause — and it's not the end of your story. It's the start of your most powerful chapter yet.

Confidence. Reconnection. Clarity. Freedom from people-pleasing. All still very much on the table.

How I Help

I coach women through this transition, taking you from:

Overwhelm → Clarity

Self-doubt → Confidence

Exhaustion → Energy

Confusion → Direction

No fixing required. You're not a project — you're a woman reconnecting with herself.

The Sisterhood Networking Group, Cambridge

I am also the proud owner of The Sisterhood Networking Group Cambridge — a thriving community of local businesswomen who meet regularly to connect, collaborate and champion each other.

Think fewer awkward elevator pitches, more real relationships. Referrals that actually convert. Support that shows up. Friendships that outlast the meeting.

If you're a businesswoman in Cambridge looking for your people, this is where you find them.

Let's Work Together

Three ways in, one goal: getting you back to you.

1. Connect Call (30 mins) — Gifted no pressure. We get to know each other and see if we're a fit.

2. Discovery Call — Still Gifted - A proper deep-dive. I'll send you a form beforehand so you arrive already clear on where you're at, and we get even clearer together.

3. Gifted Coaching Call — This is where the transformation happens. A personalised, powerful partnership built around you, your body and the life you actually want. Not a worksheet. The real work — and it works.

My Mission

To help women — especially those navigating perimenopause and menopause — stop quietly holding it all together and start reclaiming their voice, confidence and direction.

You can be brilliant at your job, your family, your business, and still be struggling inside. My job is to help you stop surviving and start living.

My Vision

A world where midlife isn't feared — it's celebrated. Where women take up space unapologetically, trust themselves, understand their changing bodies, and build lives, businesses and friendships they genuinely love.

A Bit About Me

30 years ago, I was not this person. I blamed everyone but myself — my marriage, my habits, my unhappiness — for the mess I was in. No self-worth, no purpose, a lot of wine, a lot of denial.

Then I hired a coach. Everything changed.

Since then I've rebuilt myself from the ground up, and now I help other women do the same — particularly through the identity-shaking transition of menopause, when the questions get loud: Who am I now? What do I actually want?

I'll help you answer them.

Ready?

Book your gifted Connect Call.

janine@janinerusted.com

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Reviews

Exams are stressing me out......

I didn't really know what to expect from coaching. I guess I thought I would talk about my problems and I would be given a solution that would make them disappear. But the more I talked and articulated what I was feeling, the clearer things became. I realised that a coach's purposes is to really listen, and help you navigate your thoughts. I began to understand a lot of why I have my negative thoughts, but I was still waiting for something to click and relieve the weight that I felt. We talked more, kept digging, and eventually something fundamental clicked. Through the process of articulating my thoughts, and having them deeply listened to and articulated back to me, I was able to hear out loud that thing that clicked everything into place. I went into my coaching experience hoping to feel better, but I wan't expecting how valuable it turned out to be. I would definitely encourage anyone even slightly interested to give coaching a go - Janine is brilliant, you won't regret it!

Isabella Montana

Fear & Anxiety is ruining my life....

I wanted help with fear and anxiety. Janine is a very warm person who is non judgmental and really wants to understand what makes you tick in order that she can help. Her approach is bespoke and gentle and encourages you to be the best you can. Janine eliminated areas such as my fears and helped me to realise that these are just an unhelpful coping mechanism. The reality is that fear just stands for False Evidence Appearing True. So if I find myself in a situation which I find fearful I need to realise that I won’t usually be able to control all areas. I need to accept this and sort the problem out step by step or ask for help.

Asking for help is not a weakness! I would recommend Janine as she genuinely wants to help others and understands even the most silly or strange problems.

Jayne

Panic nearly stopped me from passing my driving test!

So I used to get really panicky and flustered when I did things wrong in my driving lessons. I would go to pieces and once one thing happened it spiralled out of control. I felt I just couldn’t do it!

I doubted myself, felt useless and wanted to give up! I really felt worthless and not enough and i started to dread my lessons. Janine noticed this pattern of events and offered me a coaching session right there in the car.

She asked me some questions and helped me to realise that the voices I was hearing in my head of self doubt weren’t true. It was literally a 20 minute coaching conversation. After that, I did things wrong but it didn’t matter. I fixed it, the panic had gone and I passed first time. I am over the moon and feel that in other areas of my life I’m good too. I feel now such relief and I now feel that I can do anything!!

Sean Elsom

Perfectionism Defeated

I had the pleasure of having an excellent coaching session with janine.

Before the session i was feeling a little deflated and self-critical after a number of difficult driving lessons c also have the pleasure of having janine as my fabulous driving instructor). I wanted help with exploring my critical self-talk. Perfectionism and whilst i am driving because it is holding me back from being able to relax and fully immerse myself in learning to drive confidently. During the call janine prompted me to talk about where my perfectionist mindset has derived from and why i was conditioned to think that way. She reminded me i am in a new and safe environment now. I no longer need to be held back by past negative experiences. We spoke a lot about my feelings in the moment about driving that was causing me to be unfocused.

A key epiphany moment was when i admitted that before my driving lessons. I tell myself i am not going to make any mistakes today. When i articulated this out loud i realised how unrealistic this expectation was that i had of myself. Janine helped me reframe this thought as it is inevitable that i will make mistakes and that is ok. I will learn and grow from those mistakes.

And that is what a lesson is all about.

The next day i had a driving lesson with janine and i felt so much more relaxed and confident and it resulted in me having a much better lesson and of course that still included mistakes but that is what helps me grow and learn :-)

Brittanie

NEGATIVE THOUGHTS, ANXIETY & LOW CONFIDENCE

My life was full of uncontrollable anxiety and negative thought patterns when I met Janine. I had low confidence and self esteem at work and in my relationships.

I had always been open too and interested in self improvement and when I saw on Janine's website that she understood anxiety I thought it was worth a shot.

One of my biggest fears was Janine telling me what I already knew, the hard truths of which I knew I needed to hear. Also it was scary thinking I needed to open up and I did feel hesitant but Janine made it very easy for me to feel comfortable and I felt really listened too.

I always felt I was incapable of making decisions about challenging situations and then the thought of dealing with the consequences seemed too much to handle on my own.

I had previously tried therapy, CBT, counselling, talking to friends and family, reading and I did a lot of thinking.

I wanted to feel emotionally stable, have less anxiety, confident in all areas of my life including in my ability to be independent and on my own.

After working with Janine life is completely different. I am operating on my own with confdience. Inwardly I feel completely different and more capable of dealing with challenges that come along my way. The dreadful thoughts are so much less now, and although I have slight anxiety at times I know how to manage it now. It doesn't control me like it did. I am much more adventurous now, I mean I went to the USA on my own, I feel free and confident.

I also passed my driving test, I went for a blood test which I was terrified of and put off for over 10 years. I am able to speak up at work when I am not happy in my role and feel heard and listened too, so I am much happier in my job. I just feel able to express myself, my feelings and be vulnerable to someone now whereby before I kept it in and it just boiled up inside me.

I also set boundaries now, and the biggest difference is my mindset. Sharing this gift with my family and friends have really solidified this way of thinking and being in life.

I totally recommend talking to Janine, I felt so listened too and heard. The biggest and huge insight I realised that anxiety was not who I was as a person but something I could get rid of and manage, it didn't need to take over my life and the feeling of being in control and showing up more powerful is huge for me.

Kathryn

I can't believe the courage I had afterwards....

Janine was super easy to talk to and really got 'it' - the problems, challenges, blocks I'm having - because she's been through a lot of them herself. After just one coaching session with her, I went and did something I would never in a million years have dared to do before!

Dina

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